Ever Strong

Our Attention to Detail is Your Peace of Mind

With a long-standing reputation and steadfast commitment to caring for and ensuring the safety of its guests and team members, Southern Management Companies (Southern), the largest privately-owned residential property management company in the Mid-Atlantic region, and its Hotel Division, has launched a comprehensive cleaning and sanitization program named Ever Strong. Based upon the latest guidance from the Centers for Disease Control and Prevention (CDC), government authorities, and in concert with the American Hotel and Lodging Association’s Safe Stay standards, Ever Strong is built upon four pillars — physical distancing & face covering, cleanliness, active monitoring and rapid response.

Physical Distancing and Face Coverings – Public spaces have been modified to encourage physical distancing–keeping guests six feet apart. In addition to layout changes and signage, the properties have adjusted their operational practices to encourage responsible distancing in areas such as elevators, restaurants, fitness centers, meeting and event spaces and pools. All team members and guests are required to wear face coverings in all common areas of the properties. Team members will wear face coverings in all areas of the properties. Disposable face coverings are provided for guests, if needed.

Cleanliness – Our market-leading cleaning programs have been enhanced and include significantly increased frequency of cleaning in all high-traffic areas and on high-touch surfaces. The placement of hand sanitizing stations, property-wide use of personal protective equipment and focus on team member health protocols are also in effect. Guest room sanitization is a priority, with enhanced high-touch deep cleaning on doors, furniture, fixtures, telephones, remotes, etc. Linens are delivered and removed from guest rooms in single-use bags. Team members will not  enter guest rooms during guest’s stays, unless required to respond to an emergency. Guest rooms will remain vacant for 24 hours after servicing, whenever possible.

Active Monitoring – A critical element of maintaining the Ever Strong program includes monitoring and evaluating our practices, heeding expert guidance, listening to feedback, and adapting. As the Ever Strong program evolves, Southern will actively communicate changes to procedures and protocols to team members and guests. The most current version of the plan is made available to the public via the property websites.

Rapid Response – When a presumed or confirmed case of COVID-19 is identified, our mitigation strategy is to take immediate measures that protect guests and team members, while ensuring the continuity and safety of operations. Management will work with the Southern COVID-19 Response Team to follow established protocols. The actions that will be taken include: restrict area access, sanitation, notification, room recovery and contact tracing. Additionally, Southern will notify any in-house guests and team members of the action plan in the event of a positive case of COVID-19 on the property. Contact tracing will be used to determine anyone who may have come into contact with a contaminated area.

All team members receive comprehensive training on COVID-19 safety and sanitation protocols. Together, we will successfully navigate these challenging circumstances by communicating often and working as a team.

We are happy to share the full details of our Ever Strong program. Please click HERE for the full details of these efforts.

Thank you and we look forward to having you as our guest soon.

Additional Resources:

American Hotel and Lodging Association Safe Stay Program – www.ahla.com/safestay

Centers for Disease Control and Prevention: Travelers Information – https://www.cdc.gov/coronavirus/2019-ncov/travelers/travel-in-the-us.html

Maryland Department of Health Coronavirus Updates – https://phpa.health.maryland.gov/Documents/coronavirus_FAQ.pdf